Costa Coffee
Design:
Tailormate
Client:
Coca-Cola Company
Photographer:
Willem Van Puyenbroeck

Costa Coffee

For the Belgian launch of Costa Coffee, the international coffee brand owned by The Coca-Cola Company, Tailormate created an impressive exhibition stand entirely focused on brand experience. The stand combined sleek architecture with warm, natural materials and recognizable Costa colors. Visitors were invited to discover the brand for the first time, taste the coffee, and get to know the extensive product range. The result was a striking exhibition stand that perfectly translated the premium appeal of Costa Coffee to the Belgian market.

Exhibition stand
Ghent
Horeca Expo
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A brand to taste

The trade fair stand was designed as a contemporary coffee bar, complete with demonstration areas, product showcases, and inviting lounge zones. Eye-catching features like hanging chairs, lush greenery, and atmospheric lighting created a relaxed environment that encouraged visitors to linger. By combining custom-made furniture, interactive screens, and fully operational coffee machines, we crafted a complete brand experience that bolstered the launch of Costa Coffee and ensured maximum visibility throughout the event.